Marketing your business is now more competitive than ever
We say this, despite what looks to be a return to normality from what’s been a challenging 18 months. However, whilst the economy has inevitably taken a hit, the competition has grown fiercer. Fewer companies closed their doors, and more start-ups registered than forecasts anticipated – notably 27,764 new businesses in the first five months of this year alone.
In addition – as a result of COVID – these companies have introduced new strategies and practices to stay competitive. This indicates, not only are companies surviving, but some have grown to thrive. And whilst the pandemic may have forced the hand of all sectors to innovate quickly, it is only those who continue to promote their business with a progressive mindset who will prosper.
So how will you do it?
Luckily, the OClass software helps make this process as simple as possible. Here, we’ll investigate 3 simple features in which OClass can help promote your business.
Email Marketing… made simple
With an average return of over 40 times what you invest, the email marketing function built into our CRM is one of the most effective promotional tools out there.
Whilst average click-through and open rates are lower than before, it’s still a hugely useful way to nurture relationships with current customers, rewin potentially lost business, and reactive inactive users. Furthermore, as discussed in Statista’s latest report on email marketing, their success isn’t just confined to one or two metrics either, far from it! In fact, research suggests generating leads, sales, website traffic, audience size, and improved organic search rankings are all healthy by-products of an effective email function.
Trial the OClass software today and see how an automated, personalized CRM emailing tool can help you stay in the forefront of the mind of current customers, as well winning the old ones back!
Manage your sales pipeline in one place!
Here at OClass, we understand that one of the greatest keys to a successful business is the generation of new sales leads. Whether they be a referral, revisiting lost opportunities, reconnecting with past clients, or even students you’ve met at a networking event, they’re all essential. And our integrated Lead Generation Forms allow you to store it all in one, easily accessible place. Once added, admins can sift through leads using the dynamic filter & export options, tracking activity and progress until eventually converted to a student account.
Not to mention, the OClass software also allows you to take advantage of state-of-the-art data & analytics reports to generate high-quality sales leads. Increasing your chances of enticing prospects to book your classes and/or services.
But don’t take our word for it, take a look for yourself!
Book & Pay around the clock!
In 2021, an estimated 2.14 billion people worldwide are expected to purchase goods online. And as this figure continues to rise, naturally the buying habits of consumers will change. A noteworthy example of this is the peak purchase times of the 2020s, in which every day the most popular time to purchase something online was between 8 and 9 of every evening.
Thankfully – much like booking for a movie ticket – the OClass software runs 24/7 and allows both students and parents to access your classes times and availabilities at any point in the day. Once convinced, they’ll be able to make a payment using one of several options, including most credit card merchants and PAYNOW.
COVID has stimulated years of change in the way business is done. And though the pandemic will pass, its effects on the way we work are here to stay. Collaborating with industry-best businesses who are open to innovation has grown essential, and the OClass software offers just that for promoting your business. So, we put it to you… what features would you like to see added to your class management software?
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